As we head into autumn/winter, it’s time to get ahead of the rush and invest in your outdoor clothing while you can. We have seen a large increase in Google searches around ‘rain jackets’ and ‘outdoor clothing’ due to the very wet summer we have had so far.
So, making life a little easier when you are doing your market research, we have rounded up the best outdoor clothing brands for men. Running through the best brands, styles, technologies, and more here are our top picks…
The best outdoor clothing for men
- Timeless & High Quality: Barbour
- Most Recognisable: NapapijriÂ
- Most Technical: Parajumpers
- Best for Drizzle: RAINS
- Stylish & Functional: Moose Knuckles
- Best For Basics: Tommy Jeans
- Best For Lightweight Jackets: Â BOSS
Barbour
Made for the outdoors, heritage brand Barbour has been making clothing to be worn in British weather for over 100 years. Their icon, of course, is the signature wax jacket – which continues to attract new audiences and explore new styles year after year.

@barbour
Take the Barbour Beacon Broad Wax Jacket for example – unmistakably Barbour and crafted from waxed cotton, the Broad jacket encompasses Barbour heritage details but has been reimagined through the Barbour Beacon sharp and youthful lens.Â
One of the best brands for everyday jackets – you can expect long-lasting immaculate quality with any Barbour purchase.Â