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Invest in functional essentials for your little ones with our BABYBJÖRN collection. Within our BABYBJÖRN collection, find high-quality and functional childcare solutions, such as innovative baby carriers, bouncers and rockers.

Established in 1961 by Björn Jakobson and his sister-in-law, Elsa Jakobson in Stockholm, Sweden, BABYBJÖRN manufactures safe and well-designed, quality products which help to nurture the all-important bond between parents and their children. Their first baby bouncer was sold in 1961 when Björn contacted paediatricians and other specialists about his idea of bouncing chairs, as babies were supposed to lie either on the floor or in their pram. This grew the brand to a new level after having specialist approval for this design.

BABYBJÖRN continues to stand as a beacon of innovation in the world of baby products. Rooted in a commitment to simplifying the lives of parents, but also ensuring the safety and comfort of little ones.

Whether you have a new addition to your family or have someone close to you expecting, BABYBJÖRN should be your go-to for all things early years.
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