Known for their minimalist approach and focus on functionality, the Scandinavian culture trend is fast overtaking the clothing, interiors and now kids’ toys industries.Whether you’re creating an eco-friendly nursery, on the hunt for baby gifts or looking to spruce up your little one’s bedroom, it seems the Scandi baby brands are winning when it comes to quirky decor and minimalist design.
As we all try to buy less and better, the trend is being picked up in kids’ toys. As we all know they usually have one favourite so parents are buying gender-neutral toys that can be passed down to siblings, friends and family. There has been a large increase in sustainable materials with 23% of parents in the south investing in brands that have been ethically sourced. Resulting in the search for Scandi baby brands continuing to soar in popularity so here are the ones to know at The Hut…
Soft Toys for your baby
Treat your little one to a lifelong friend. Choose from our stunning ranges by Miffy , Done by Deer and Cam Cam for the cutest takes on cuddly toys since Paddington Bear.