Denim is a timeless fabric that has been a wardrobe staple for generations. Whilst it has become more than just a staple pair of jeans, this has evolved to jumpsuits, waistcoats and skirts. This is because this type of material can provide both comfort and style and investing in quality denim is always a wise choice.
We’ve teamed up with our womenswear buyers to discuss some of the best women’s denim brands that are worth your investment.
Representing all things body positivity for the modern woman, Good American launched in October 2016 with founders Emma Grede and Khloe Kardashian. The brand was launched to empower women of all sizes by offering premium women’s denim categories.
Offering a variety of denim jean styles and other denim fits such as their Fit For Success Stretch-denim jumpsuit or their crop denim shirt. Good American provides the ability to wear denim no matter what curves or size you are, with their range offering sizes from 00 to 32 Plus and every piece in their collection is modelled by three size ranges.