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How to Nail Boho Style with Free People

Holly Thompson
Writer and expert2 years ago
View Holly Thompson's profile
Forever the go-to brand for bohemian-inspired pieces and casual but stylish staples, Free People has just launched their unrivalled spring-summer collection. Seen donned by long time fans Nicole Richie, Alexa Chung and Sienna Miller, their brand is a firm favourite for that 70’s fabrications and quirky finishes. For delicate prints, frills and feminine floaty fits that promise to uphold your style status this summer, you’ve come to the right place.
Free People

#1 What is Boho style?

If you’re new to the boho style, it has been developed into much more than just headbands and oversized dresses. It’s a state of mine, where you have the freedom to mix bright colours with natural hues and layer different fabrics with a mix of shapes and silhouettes.

#2 Where did Free People start?

Rewind over five decades to the 1970s, a gentleman called Dick Hayne launched Free People in an attempt to help the young people of West Philadelphia who are looking for their own freedom in clothing. As the store's popularity increased, more shops opened, and with it came a re-brand of Urban Outfitters. As the years passed and the demand grew, Dick’s wife Meg lead Urban Outfitter’s private label division. The label became so popular that the pair decided to create a wholesale line that took on many personalities. In 2001, Free People let go of its junior image and refined its aesthetic with contemporary, investment clothing you can wear forever. 
Free People

#3 Is Free People sustainable? What is Care FP?

Sustainability is threaded into the Free People DNA. The brand created the Care FP initiative to cater to the part of their community who want to be more accountable. Some of their initiatives are; Products designed with eco-conscious materials through sustainable processes - Free People use fabrics such as certified linen, hemp and organic cotton and recognise sustainable processes such as plant-based and bluesign certified dyes (or no dyes at all). Ethical products made by hand - These collections are small-batch styles, often including embedded products, made by nonprofits who support artisanal and small businesses. Vintage styles and products made from upcycled materials - These traceable designs are second hand and made from deadstock fabrics. This is to tackle waste that ends up in landfills. Sustainable Options for formulas and packaging to pro-vetted certifications. - Eliminating single-waste by providing reusable or biodegradable solutions for everyday living. They have a collection of clean beauty that supports vegan, cruelty-free, plant-based formulas and certified organic and EWG certified products. 

#4 How do Free People dresses fit?

When it comes to bohemian style, it can be tricky to determine which size to get, oversized shapes and extra fabrics can make it difficult. So here’s a helping hand…
US/Canada 00 0/2 4/6 8/10 12/14 16
UK 2 4/6 8/10 12/14 16/18 20
Australia 2 4/6 8/10 12/14 16/18 20
Austria 26 28/30 32/34 36/38 40/42 44
Brazil 26 28/30 32/34 36/38 40/42 44
China 165/84Y 165/88Y 170/92Y 170/96Y 170/100Y 170/104Y
Denmark 28 30/32 34/36 38/40 42/44 46
Europe 30 32/34 36/38 40/42 44/46 48

#5 Free People Styling Inspo

  • Free People Dresses
Free People
  • Free People Jumpsuits 
Free People
  • Free People Tops 
Free People
  • Free People Trousers 
free People
@oliviarose ⁣

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Written by Holly Thompson

Featured Image Credit – @rebeccapousma

Holly Thompson
Writer and expert
View Holly Thompson's profile